BEIA’s purpose is clear: to support, uplift, and accelerate the business events industry. We are committed to ensuring BEIA's members prosper and thrive while providing a strong, unified national voice for the sector. We do this through advocacy, industry insights, education, annual conference and creating opportunities for our members to connect with current and future customers.
Event planners can connect directly with suppliers, regions and services through BEIA’s digital Planning Tool - providing instant access to the information needed for informed event decision-making from conference venues to accommodation. Additionally, BEIA owns and manages MEETINGS, New Zealand’s largest trade show for the business events sector. The event brings together event decision makers from New Zealand, Australia, and around the world, giving them firsthand engagement with the organisations that deliver exceptional experiences and events.

